Privacy Policy

This Privacy Policy describes how Masnavi ("we", "our", or "us") collects, uses, and discloses your Personal Information when you visit, use our services, or make a purchase from www.houseofmasnavi.com (the "Site"). Throughout this document, "Personal Information" refers to any information about an identifiable individual.

By accessing or using any part of our Site, you agree to the collection, use, and disclosure of your information as outlined in this Privacy Policy. If you do not agree to these terms, please discontinue your access to the Site.

1. Contact Information

If you have additional questions, require further transparency regarding our privacy practices, or wish to submit a formal inquiry or complaint, please contact our Client Concierge via email at:
hello@houseofmasnavi.com

2. Collecting Personal Information

When you visit the Site, we collect structured information about your device, your interaction with the storefront, and the data required to seamlessly process your artisanal purchases. We group this collection into three core categories:

A. Device & Usage Information

  • Purpose of Collection: To load the Site accurately for your device, optimize storefront performance, and conduct technical analytics to enhance the customer experience.
  • Source of Collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, pixels, or similar tracking technologies.
  • Business Disclosure: Shared with our e-commerce hosting processor, Shopify Inc., and analytical business vendors.
  • Data Collected: Web browser version, IP address, geographical time zone, cookie session markers, products and collections viewed, search terms applied, and storefront navigation behavior.

B. Order & Transaction Information

  • Purpose of Collection: To fulfill our contractual obligations by crafting and delivering your garments, processing payment transactions, arranging shipping logistics, issuing invoices and order confirmations, screening transactions for potential fraud, and sending curated marketing communications aligned with your expressed preferences.
  • Source of Collection: Collected directly from you during checkout or account registration.
  • Business Disclosure: Shared with Shopify, authorized merchant payment gateways, and international courier partners required to execute order fulfillment and shipping.
  • Data Collected: Full name, billing address, shipping address, payment confirmation details (including encrypted payment methods), email address, and phone number.

C. Client Care & Support Information

  • Purpose of Collection: To provide tailored styling assistance, bespoke measurement consultations, and post-purchase customer support.
  • Source of Collection: Collected directly from you when you contact our Client Concierge via email, messaging channels, or support forms.
  • Business Disclosure: Shared with authorized customer service communication software and shipping partners to resolve inquiries.
  • Data Collected: Name, contact details, order references, custom sizing measurements, and the contents of your correspondence.

3. Minors and Children's Privacy

The Site is designed for a mature audience and is not intended for individuals under the age of 18. We do not intentionally or knowingly collect Personal Information from children. If you are a parent or legal guardian and believe your child has provided us with Personal Information without authorization, please contact us immediately at hello@houseofmasnavi.com to request full data erasure.

4. Sharing Personal Information

We share your Personal Information with trusted service providers to operate our business and fulfill our contracts with you:

  • Shopify: Our online boutique is hosted on Shopify Inc. You can read more about how Shopify processes your data here: Shopify Privacy Policy.
  • Logistics & Banking: We transmit necessary address and payment verification details to courier services and banking gateways strictly to process and deliver your purchases.
  • Legal Compliance: We may share information to comply with applicable laws and regulations, respond to lawful subpoenas or search warrants, or protect the legal rights and intellectual property of House of Masnavi.

5. Behavioural Advertising & Marketing

We use your Personal Information to deliver tailored advertisements and marketing communications that align with your aesthetic interests:

  • Analytics: We use Google Analytics to evaluate site performance and customer journeys. You can review Google’s privacy practices at Google Privacy Policy and opt out via the Google Analytics Opt-Out Browser Add-on.
  • Targeted Campaigns: We share structured data regarding your site navigation and purchase history with advertising partners (such as Meta and Google) to present Masnavi campaigns across other digital platforms. This data is shared directly or via cookies, subject to your regional consent preferences.
  • Shopify Audiences: We participate in Shopify Audiences, which securely matches anonymized buyer indicators to present relevant brand offers across participating merchant networks.

You can independently opt out of targeted advertising networks using the portals below:

6. Your Privacy Choices & Regional Rights

We respect your autonomy regarding your personal data. Depending on your geographical jurisdiction, including UK/EU GDPR and certain U.S. state privacy laws (such as the CCPA/CPRA), you possess distinct rights regarding your Personal Information:

  • Right to Access & Portability: You have the right to request a comprehensive record of the Personal Information we hold about you and receive it in a structured, electronic format.
  • Right to Correction & Erasure: You may request that we update inaccurate records or permanently erase your Personal Information from our active systems (subject to mandatory legal data retention requirements).
  • Right to Opt-Out of Data Sales/Sharing: Certain regional laws classify targeted advertising using browsing cookies as data "sharing" or "selling." You have the right to opt out of these activities.
  • Global Privacy Control (GPC): If you access our Site using a web browser or extension configured with the Global Privacy Control (GPC) opt-out signal enabled, our systems will automatically recognize and honor this signal as a valid request to opt out of targeted advertising and data sharing for that browser and device.

To exercise any of your privacy choices or data rights, please contact our team at hello@houseofmasnavi.com.

7. European Union & United Kingdom GDPR Governance

If you are a resident of the European Economic Area (EEA) or the United Kingdom, we process your personal data under the following lawful bases established by the General Data Protection Regulation (GDPR) and UK Data Protection Act:

  • Your explicit consent;
  • The execution and performance of our commercial contract with you;
  • Compliance with mandatory legal obligations;
  • Our legitimate business interests, provided they do not override your fundamental privacy rights and freedoms.

International Data Transfers: Your Personal Information is initially processed in Ireland and the United Kingdom, and may be securely transferred outside of Europe for data hosting and processing, including to Canada and the United States, utilizing approved Data Transfer Agreements and standard contractual clauses compliant with Shopify's GDPR governance.

8. Automated Decision-Making & Profiling

We do not engage in fully automated decision-making or profiling that has a legal or otherwise significant personal effect on you.

Our e-commerce processor, Shopify, utilizes standardized, limited automated decision-making exclusively to protect our boutique against fraudulent transactions. These security measures include temporary blocklists of IP addresses or credit cards associated with repeated, anomalous failure patterns, persisting for limited hourly or daily timeframes without permanent personal impact.

9. Data Retention & Security

When you place an order through the Site, we retain your Order and Personal Information for our accounting, tax, and legal records unless and until you formally request the erasure of this data. All data transmissions across our checkout are encrypted using industry-standard SSL security protocols.

10. Cookies & Digital Tracking

A cookie is a small data file downloaded to your device when you visit our storefront. We utilize functional, performance, advertising, and content cookies to enhance your browsing experience, remember your regional and currency preferences, and ensure seamless checkout functionality.

Most persistent cookies we deploy expire between 30 minutes and two years from the date of download. You can manage, block, or filter cookies through your web browser settings (typically found under the "Tools" or "Preferences" menus). Please note that disabling strictly necessary functional cookies may impair your ability to complete purchases on the Site. For further independent guidance on cookie management, visit www.allaboutcookies.org.

Core Functional Storefront Cookies

Cookie Name Operational Function Duration
_secure_session_id Facilitates secure navigation through the storefront. 24 Hours
_shopify_country Remembers geographical region for checkout and currency. Session
_shopify_m / _shopify_tm Manages customer privacy settings and consent preferences. 1 Year
cart / cart_sig / cart_ts Maintains active shopping cart contents and state. 2 Weeks
checkout / checkout_token Facilitates checkout progression and order security. 1 Year
remember_me / secure_customer_sig Facilitates secure customer account authentication. 1 to 20 Years

Analytics & Reporting Cookies

Cookie Name Operational Function Duration
_landing_page / _orig_referrer Tracks initial storefront entry and marketing attribution. 2 Weeks
_s / _shopify_s Shopify internal analytics measuring storefront traffic. 30 Minutes
_shopify_y / _y Shopify internal analytics evaluating customer journeys. 1 Year
_shopify_ga Integrates Shopify analytics with Google Analytics tracking. Session

11. "Do Not Track" Signals

Please note that because there is no consistent, uniform technology industry standard for recognizing "Do Not Track" (DNT) browser signals, we do not alter our data collection and usage practices upon detecting a DNT signal. However, as noted in Section 6, we fully recognize and honor Global Privacy Control (GPC) signals.

12. Policy Updates

We reserve the right to modify or update this Privacy Policy from time to time to reflect evolving legal regulations, technological updates, or operational practices. Any modifications will be posted directly to this page with an updated revision date.

13. Regulatory Complaints

If you are not satisfied with our response to a privacy complaint or data inquiry, you have the right to lodge a formal complaint with your jurisdictional data protection authority. For United Kingdom residents, you may contact our primary supervisory authority, the UK Information Commissioner's Office (ICO), directly at www.ico.org.uk.

Last Updated: July 2026

Masnavi Client Care & Data Privacy
Email Support: hello@houseofmasnavi.com
Mailing Address: 26, Lyndhurst Close, High Wycombe, Buckinghamshire, HP13 5JD, United Kingdom